If you want build a strong fan following for your blog, you need to be really smart and creative with your content. Today one of the biggest challenges bloggers and content marketers face is generating content that is SEO optimized, yet will also garner audience. Believe it or not SEO today is the most misunderstood topic, yet creating SEO worthy content isn't much of a challenge, once the fact that "people come first, then web algorithms" sinks in.